EERC Resource Center
A Library of Rich Technical Resources
The EERC is a virtual library, stocked with rich technical resources designed to help engineers solve and understand challenges in the workplace.
"In Compliance is relavent, reliable, available, free, and helpful to all the entire compliance community. I am able to keep up to date without having to do all the research as you have done that for me."
All content featured in the EERC should be technical in nature and contains evidence-based information with the goal of helping to solve or understand challenges in the workplace. A few of the resource types that perform well with our audience are:
Guides and Overviews
Content Marketing in the EERC
The EERC is a content marketing and lead generation tool designed for thought leaders and industry experts to build brand awareness and establish trustworthy relationships by creating value through exchange of meaningful educational content.
When you become a member of the EERC, you will have access to hosting your technical resource in the EERC. We distribute and amplify your content. When a reader opts to engage with resource they will be prompted to enter their professional credentials in exchange for downloading your technical content. In return, you can further nurture these contacts to continue providing value and encourage interests and customer loyalty.
How it Works
By participating in the EERC, your content will get the exposure it deserves with a comprehensive promotion and distribution of your resource on incompliancemag.com and through additional push marketing efforts in our TechConnect eNewsletter and promotion in the pages of In Compliance Magazine.
Readers are presented with a chance to download the full resource if interested in the subject. To validate professional interest in this content, users are asked to provide contact information that is consensually shared with sponsors.
Membership is available quarterly or annually.
A dedicated landing page to your resource will feature a full description, an enticing list of benefits to download, and a strong call to action. The download form will collect professional contact information as validation and in exchange for access to your resource.
Your resource should be technical in nature and contain evidence-based information with the goal of helping to solve or understand challenges in the workplace. Acceptable file types include PDF, Video, Infographic images in PNG or JPG format.
Annual Members may exchange resources quarterly.
RESOURCE LANDING PAGE
- Title, up to eight words
- Resource Overview Description, up to 150 words
- Download Benefits - List up to three, approximately 7 words each
- Logo - 150px x 150px
- Call to action - Up to five words
On the Website
For optimal exposure, your resource will be featured on the homepage of incompliancemag.com and featured, in random rotation, in the right hand side rail across all run of site pages.
Resource image, title, and link.
Website Side Rail Widget
Resource image, title, and link.
Run of site, random rotation, right-hand side bar.
Please note, resource images are auto-generated based on the cover page of your asset. Links point directly to resources inside of the EERC.
In the Magazine
During your campaign, your resource will be featured on the pages of In Compliance Magazine to build awareness of your thought leadership to over 17,000 readers monthly.
Promotion of your resource will appear in a special dedicated section and feature your:
- Company logo,
- Resource title, and
- Thumbnail size image of your resource.
To further amplify your content, each month your resource will be included in the TechConnect eNewsletter that is sent to over 5,000 contacts alerting him or her to new and current resources available in the EERC.
Runs for the duration of your campaign and includes:
- Thumbnail image of your resource
- Resource title
- 25 Word text preview
These materials are auto-generated by your EERC Resource Submission Details.
Need help pre-qualifying your new contacts? Boost your resource promotion with the enhancement of custom form fields that will identify purchase intent and timeline for specific equipment, as featured in your resource.